BELLA x SWIRL

Pitch concept, branding, art direction, and design for the launch of Bella housewares at Target stores. Bella would partner with OkCupid to sponsor the world's largest breakfast date in San Francisco, both introducing their new appliances and making it to the Guinness Book of World Records.

CREATIVE DIRECTOR Kevin McCarthy
ART DIRECTOR Vanessa O’Hara
COPYWRITER Brianne Farrar